The Benefits Of Using A Pharmaceutical Marketing Agency In India
The healthcare industry in India is booming. The country is home to some of the best pharmaceutical companies in the world, and the demand for medicines and medical products is always high. However, marketing these products can be a challenge. This is where a pharmaceutical marketing agency can be a valuable asset. A good marketing agency will have a deep understanding of the Indian market and will be able to develop targeted marketing campaigns that reach the right people. They will also be able to track results and adapt their strategies as needed. There are many benefits to using a pharmaceutical marketing agency in India. They can help you reach a large audience, connect with key opinion leaders, and drive sales. If you are looking to take your business to the next level, a good marketing agency is a great place to start.
Advantages of Pharmaceutical Marketing Agency
The Indian pharmaceutical market is growing rapidly, and a pharmaceutical marketing agency can help you take advantage of this opportunity. Pharmaceutical marketing agencies can provide a range of services, including market research, product development, and marketing strategy. They can also help you navigate the regulatory landscape and develop relationships with key opinion leaders.
The Right Audience
A pharmaceutical marketing agency can help you identify the right target audience for your products and create a marketing strategy that resonates with them. The agency can also help you execute your marketing plan and track its effectiveness.
Creating a strong online presence.
If you are looking to create a strong online presence for your pharmaceutical company, a pharmaceutical marketing agency can help. A good marketing agency will have a team of experienced professionals who can help you create an effective online marketing strategy. They can help you create a website that is informative and easy to navigate, and they can help you create online ads that will reach your target audience.
Keeping track and measuring your marketing campaigns.
A pharmaceutical marketing agency can help you track and measure your marketing campaigns to ensure they are performing as expected and generating a positive return on investment. The agency can also help you develop new marketing strategies and campaigns, and track and measure their performance.
Helping you develop and implement effective marketing strategies.
A pharmaceutical marketing agency can help you develop and implement effective marketing strategies. They can provide you with market research, competitive analysis, and marketing planning services. They can also help you create and execute marketing campaigns.
The Eremedium Advantage
Eremedium is India’s largest Patient Education Company at Point of Care covering more than 3,000 health care centers and with over 10,000 doctors on-board which helps in educating millions of patients with various patient engagement strategies inside Hospitals, Clinics, and Nursing Home.
Our top patient engagement and branding solutions are:
- MEDIO
- MEDCOMM
- MedXplain
- Offline Options
- MEDIO
It uses OPD Waiting Area TV to increase patient health satisfaction, ease waiting time, and promote health literacy at the moment of greatest impact.
Some of the patient engagement strategies that MEDIO follows:
- Health Education – Empower patients with healthy lifestyle videos, like nutrition and exercise, condition-specific videos, and much more while they are waiting. Content is personalized to the doctor’s speciality and care setting.
- Authenticated Content – Copyrighted patient education library of over 1,000 videos in multiple languages, curated by doctors and approved by top medical associations.
Many Brands use MEDIO as a targeted mechanism to reach an audience waiting to meet their Doctors in various specialties such as OB/GYN, Paediatrician etc.
- MEDCOMM
A 22” interactive digital signage embedded with 3D, Gesture Driven content personalised to speciality and care setting, enabling doctors to give quality consultation in less time.
Some of the notable features are:
- Patient Education – Doctors can now communicate over 1,000 conditions, procedures, and treatment options with patients in an unprecedented way.
- Content Library – Quality consultation in less time by use of copyrighted content library consisting of 3D Anatomy, Gesture Driven videos. The centralised knowledge base of the latest research, clinical tools, medical information at fingertips.
- Real-time Sharing – Doctors can share the treatment options, post operative care with Patients and their Caregivers in real time.
- MedXplain
SaaS based online patient education portal which can be used by doctors to educate patients across 12+ therapy areas leveraging top quality 3D animations and videos.
The doctors can use this portal on mobile devices, tablets, desktop, laptop etc.
- Offline Options
Eremedium provides various offline engagement options such as
- Sampling via Receptionists to Patients
- File Folder Advertisement on a most premium space providing doctor’s approval on the brand
- Doctor Testimonials for social media channels
- Poster Stands, Leaflet distribution etc.
For more information, please visit https://www.eremedium.com/
