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Use of 3D Videos for patient education, advocacy

Use of 3D Videos for patient education, advocacy


In recent years, advancements in technology have revolutionized patient education and advocacy, with the emergence of 3D videos as a powerful tool for conveying complex medical information. Drawing on international facts and research, this blog post explores the transformative potential of 3D videos in enhancing patient education, promoting advocacy, and improving health outcomes worldwide.

Use of 3D Videos for patient education, advocacy

The Rise of 3D Videos in Healthcare:
Traditionally, patient education materials have relied on text-based information, diagrams, and static images to convey medical concepts. While these resources have been valuable, they often fall short in providing a comprehensive understanding of complex anatomical structures, surgical procedures, and treatment options.

Enter 3D videos—a dynamic and immersive medium that leverages cutting-edge technology to provide patients with a vivid, three-dimensional representation of medical information. By simulating real-life scenarios and allowing viewers to interact with virtual models, 3D videos offer a level of engagement and comprehension that traditional methods cannot match.

International Adoption and Impact:
Around the world, healthcare institutions, medical professionals, and patient advocacy organizations are increasingly turning to 3D videos to educate patients, raise awareness, and advocate for better healthcare outcomes.

In countries like Japan, where technological innovation is highly valued, 3D videos have been integrated into medical education and patient communication efforts. Studies have shown that patients who view 3D videos prior to surgery report greater confidence, reduced anxiety, and improved understanding of the procedure compared to those who receive traditional preoperative information.

Similarly, in Europe, healthcare providers are utilizing 3D videos to educate patients about various medical conditions, treatment options, and surgical interventions. Research conducted in Germany found that patients who viewed 3D videos as part of their preoperative education experienced fewer complications, shorter hospital stays, and faster recovery times compared to patients who received standard care.

Empowering Patients Through Visualization:
One of the key benefits of 3D videos is their ability to empower patients by providing a visual representation of their health conditions and treatment plans. By seeing their anatomy or procedure depicted in three dimensions, patients gain a deeper understanding of their diagnosis and are better equipped to make informed decisions about their care.

Furthermore, 3D videos can facilitate shared decision-making between patients and healthcare providers, allowing for more meaningful discussions and collaboration. Patients who are actively engaged in their healthcare are more likely to adhere to treatment plans, experience better outcomes, and advocate for their own health needs.

Advocacy and Public Awareness:
In addition to patient education, 3D videos are also being used to advocate for public health initiatives, raise awareness about medical conditions, and promote preventive measures. For example, organizations focused on cancer awareness may use 3D animations to illustrate the effects of smoking on lung health or the benefits of early cancer screening.

By leveraging the visual impact of 3D videos, advocacy campaigns can effectively convey complex health messages to diverse audiences, including policymakers, healthcare professionals, and the general public. This increased awareness can lead to positive changes in health behaviors, public policy, and resource allocation, ultimately improving population health outcomes.


How can ERemedium help?

ERemedium is India’s largest health literacy platform and leading Healthcare Digital platform with a presence in over 5,000 Hospitals and clinics, impacting 20 million patients monthly.

ERemedium works closely with over 10,000+ Doctors to better engage and communicate with patients by 3D videos

MEDXPLAIN: Medxplain is a cloud-based content subscription platform for doctors which acts as a bridge between a doctor and a patient. Medxplain increases patient satisfaction and promotes health literacy at the moment of most significant impact. Doctors can now communicate over 1,000 conditions, procedures, and treatment options with patients in an unprecedented way. The content platform can be opened easily on a mobile, tablet, laptop, or desktop.

The platform comes with full-blown customization and personalization options with exciting features such as real-time sharing, personal content upload, bookmarks, etc.

For more information:

MEDCOMM: 22” Touch screen signage embedded with 3D videos personalized to specialty and care settings. Doctors can now communicate over 1,000 conditions, procedures, and treatment options with patients in an unprecedented way. Medcomm enables quality consultation in less time by use of a copyrighted content library consisting of 3D anatomy, and gesture-driven patient information animations. A centralized knowledge base of the latest research, clinical tools, and medical information at your fingertips. Medcomm is also capable of running promotions which ultimately helps in the digital marketing of pharmaceutical companies.

For more information:

MEDIO: Medio uses OPD Waiting Area TV to increase patient satisfaction, ease waiting time, and promote health literacy at the moment of greatest impact. Doctors use it to promote services, facilities, latest updates and high quality 3D videos to ensure patients feel a connection to your practice. Medio runs 3D patient education Speciality videos and empowers patients with condition-specific videos, and much more while they are waiting to meet the Doctor. Content is approved by top medical associations and personalized to Doctor’s Speciality and Care Setting.

For more information:

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